Branding + Strategy
The Do Less Marketing Reset
The Do Less Marketing Reset is for business owners who are done with scattered tactics, decision fatigue, and the constant feeling that they are overcomplicating their marketing.
What you get:
A custom Brand Book - your source of truth (these are not brand guidelines - these are insights that go DEEP and drive decisions)
A focused 12-month Marketing Blueprint clearly outlining where you need to be and what you need to drop
8 bi-weekly group Mastermind calls to keep you moving and ensure that your marketing dumpster fire doesn’t reignite
One custom built AI Dream Team member to lighten your marketing workload and improve output quality
Intake Starts: April 1, 2026
Doors Close: April 30, 2026
Limited Spots: Only 6 Available
The Problem
Most business owners aren’t failing because they suck at marketing. They’re just stuck in a system that creates chaos:
You post because you feel like you should
You try a platform someone swore “works” (and it… doesn’t)
You second-guess your ad messaging constantly
You start strong, then disappear for weeks when life gets busy
You bounce between “I need more brand awareness” and “I hate everything I put out in the world”
You keep paying for random help and tools without a clear direction
The real cost isn’t just time.
It’s wasted money, slow decisions, inconsistent visibility, and a brand that feels harder than it should.
The Shift
Here’s the truth: you don’t need more marketing. You need fewer moves that compound.
The missing piece for most businesses isn’t effort—it’s alignment.
That’s why this program starts with a Brand Book (your source of truth), then uses that clarity to build a 12-month marketing blueprint that actually fits your goals, budget, and capacity.
BONUS: I build your Brand Book so we can use it to train Custom GPTs. What?! Yup! We’re building a tool that can be used to build repeatable marketing system! Think a blog strategist, podcast assistant, or proposal writer who knows your brand inside out and doesn’t spit out the generic crap you see smeared everywhere.
When this is done, you’ll have:
Messaging that finally clicks (for you and your customers)
A brand voice that sounds like you—not generic AI garbage
A clean positioning statement you can use everywhere
A clear audience snapshot (so you stop trying to speak to everyone)
A simple set of “brand do’s and don’ts” for consistency
A 12-month blueprint with priorities, quarterly focus, and flexibility
One custom built AI Dream Team member
Less spinning, less second-guessing, fewer revisions
Ongoing support while you implement
Rockstar documents to train additional custom GPT AI Dream Team!
Before
scattered ideas inconsistent execution
constant second-guessing
After
clear messaging
focused priorities
faster decisions
steady momentum
So What The Heck Do You Get?
Your Brand Book becomes your internal “source of truth”—for your website, social, emails, contractors, team, and training AI tools.
Includes:
Founder Interview (recorded + transcribed)
Expert insights and brand recommendations from Megan
Brand story, values, positioning, audience, offers
Messaging pillars + voice/tone standards
Content + channel standards (what to say, where to say it)
Visual identity guidance (direction + consistency notes)
1 hour draft review session
Digital copy (PDF)
Built from your Brand Book so it’s aligned, focused, and realistic.
Includes:
Virtual Planning session (goals, budget, capacity, constraints)
A 12-month plan including what to focus on and what to stop doing
Budget allocation guidance based on what’s already working (70%), smart experiments (20%), and game changer tactics that get us swinging for the fences! (10%)
1 hour draft review session
Digital copy (PDF)
Bi-weekly mastermind calls to keep you accountable, supported, and moving as you implement your Marketing Blueprint.
Includes:
8 group calls from May through August (every 2 weeks)
Feedback, decision support, and next-step clarity
The safety net that keeps the plan alive when business gets busy
Expertly trained on your business using your new Brand Book, 12-month Marketing Blueprint and any other knowledge files you have on hand.
Includes:
One custom marketing GPT of your choice. Think IG Caption Writer, Blog Strategist, Newsletter Guru, Podcast Assistant - Anything you or your team does repeatedly that needs to stay on brand (which is anything you put out into the world!).
One round of edits and 1 hour of team training to ensure you know how to use your new employee of the month ;)
Your Next Steps
1 -APPLY
Answer a few short questions about your current marketing.
2- MEET
Jump on a quick Fit Check call with me to make sure The Do Less Marketing Reset is a right fit for your business.
3- DO LESS, BETTER!
We get started March 2nd.
Investment:
$4,999
or two payments of $2,750
Limited Spots:
Only 6 Available
Doors Close:
April 30, 2026
The Do Less Marketing Reset
Application Form
This application helps me ensure two things:
1 - you're a fit for the program
2 - I can help you get the results you want
Submitting an application doesn’t guarantee acceptance — it gets you to the Fit Check call so we can decide together!
After submitting the form you will be redirected to my calendar to schedule your Fit Check :)
Frequently Asked Qs
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It’s your business’s “source of truth”—positioning, messaging, audience clarity, voice/tone, and guidance your team (and AI tools) can follow so everything sounds consistent and intentional.
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Customized. The structure has been tested and the content is built from your interview, materials, and goals. No generic fill-in-the-blank crap.
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You’ll have two key meetings (interview + planning), two review calls, and mastermind calls every two weeks. The point is to save you time long-term by eliminating guesswork and rework.
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Perfectly fine. This is built for solopreneurs and teams. The Brand Book also helps you outsource later without losing your voice.
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Not in this offer. This is strategy + clarity + planning + support. If you want implementation afterward, you can add it on.
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That’s exactly why this works. A tight plan prevents you from spending on random tactics. We’ll focus on what can actually move the needle with your capacity and budget.
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Replays will be shared with the Mastermind participants so you can catch up on missed calls. You can always send Meg your question via email beforehand and you can watch the replay for your answer.
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You can continue in the mastermind for $149/month or $1,300/year, or you can move into implementation support with me!