Manitoba Marketing Projects
Client
Cedarsgreen B&B
Year
2025
The Problem
Cedarsgreen was a brand-new B&B with no website, no online visibility, and no way for guests to find them. They wanted to attract people visiting loved ones at Heritage Life, families coming for CRRC sports events, and travellers in town for the holidays.
They needed a simple, trustworthy online presence that spoke directly to these visitors and helped them submit booking requests.
The Solution
I created their first fully optimized website, built to attract their ideal guests and establish immediate trust.
This included:
- SEO-driven copy and meta data
- A clear, welcoming brand story
- Simple booking inquiry workflow
- Mobile-friendly design
- SEO driven page highlighting proximity to Heritage Life, CRRC, and Niverville amenities
The Goal: make it easy for the right guests to find them and feel at home before they even arrive!
The Outcome
Within the first 6 months of launching their very niche site, Cedarsgreen B&B saw:
- 800+ site sessions
- 597 unique visitors
- 20+ bookings from exactly their target guests
With busy full-time jobs, this pace has been perfect — steady, sustainable growth without overwhelm. Today, Cedarsgreen has the credibility, visibility, and online presence they needed to become the go-to premium accommodations for travellers visiting Niverville.
Client
JWH Mechanical Ltd.
Year
2025
The Problem
JWH Mechanical was working with a very old, static landing page that didn’t reflect who they were or what they offered. It had minimal information, no contact form, no SEO optimization, and one major miss:
their 24-hour emergency service (one of their biggest value props) wasn’t mentioned anywhere.
They serve both residential and commercial clients, yet their site didn’t communicate their expertise, credibility, or professionalism. As a result, they were almost certainly losing high-intent leads who couldn’t find the information they needed or a way to reach out.
They needed a modern website that finally showcased their services, captured inquiries, and supported both sides of their business.
The Solution
I rebuilt their website from the ground up with a SEO-first, conversion-focused approach, designed to serve both homeowners and commercial project managers.
Key improvements included:
A full redesign with clear paths for residential and commercial visitors
Strong, repeated emphasis on their 24-hour emergency service across multiple touchpoints
A prominent, easy-to-use contact form to capture every potential lead
New, SEO-optimized service pages structured using AI-friendly best practices
Modern, relatable copy that fit their brand vibe
Technical SEO upgrades (site structure, meta data, headers)
Mobile-first design for a seamless browsing experience
The goal: transform their outdated landing page into a trustworthy, high-performing website that finally worked as hard as they do.
The Outcome
Within the first 3 months of launching the new site, they saw immediate traction:
10 new leads via the contact form — information they previously had no way of capturing
440 site sessions
307 unique visitors
Their new website now:
clearly communicates their 24-hour emergency service
guides both homeowners and commercial clients to the right services
performs better in organic search
and finally presents JWH Mechanical as the experienced, reliable team they are
JWH Mechanical moved from an invisible online presence to a modern, SEO-powered website that attracts, informs, and converts — day and night.